If you are an influencer on TikTok or you want to be or are looking for content creators to promote your brand through this short video format, stay and read this post. What is clear is that if you want to earn money through this application, it is not necessary that you have a huge number of followers, but you do have to follow some steps so that your content is relevant to the rest. In addition, whether you are on the side of the influencer, or if you are an advertiser, the best way to manage everything is through a TikTok influencer agency that will help and support you in the process.
TikTok is still a relatively new platform if we compare it, for example, with Instagram, where the content creators are already well established and the rules of the game are clear. However, the tiktoker phenomenon has hit hard this year and we can find many profiles, especially of very young people, who are authentic brand ambassadors with very high levels of engagement, how have they achieved it? Next, we are going to tell you how you can monetize from TikTok and how much money you can earn on this platform.
What steps to follow so that TikTok pays you?
1. Understand your audience
This is the first and most important step to start creating content on TikTok. You cannot lose sight of the fact that you are creating content for an audience, so you must know what users want to see and adapt to them. In addition, as in any social network, there are rules of behavior, do not upload content that incites hatred in any of its formats and respects the community.
2. Choose a theme and create your own hallmark
Why would they want to follow you? What added value can you bring? There are people who are good at singing, others are good at dancing, and others with their sense of humor and creativity can create truly original content. You can also focus on giving advice, creating pills on topics you have a lot of knowledge about, or telling your day-to-day in a new way. You have everything ahead of you to succeed, you just have to focus on one type of content and go for it. It’s easier to succeed if you focus on a group of people than if you try to please everyone with content that is too diverse.
3. Interact with your audience
This point is closely linked to the previous two. It is about listening to your followers, giving them the content they ask for, talking to them, answering them, etc. We all want the people we follow to take us into account and feel part of their community. For this reason the Q&A rounds are so successful, your followers also want to know about you and connect with your life.
4. Gain followers
As we said, it is not necessary to have many followers to start making money on TikTok. At SocialPubli we believe in the strength of micro influencers, as their recommendations are much more reliable for their followers than those of a person they don’t know and have a higher engagement. Creating campaigns for TikTok is very easy if you register on our platform. While it is true that to start making money it is not necessary to have a minimum number of followers, recently the platform has launched The Creators Fund to
TikTok and to access it you need 10,000 followers, among other requirements.
5. Be constant creating content
All successful tiktokers follow a certain pattern consistently. On the one hand, it is important to upload content periodically, without stopping, and for example, you can upload more special or elaborate content on a specific day a week, so your followers will be waiting for it, they will save it, share it or create alerts to go to watch your video. On the other hand, it is important that your videos keep a similar aesthetic pattern between them, as that will define your style.
6. Promote your content on other social networks
If you already have an established community on another social network such as Instagram or YouTube, or if you have a blog, you can promote the content you create on TikTok on these other platforms and thus attract followers. Surely if your followers like what you do on other social networks they also want to know what you are going to create on TikTok even if it is a different format.
How Much Does TIKTOK PAY CREATORS Per View?
Does the TikTok Creator Fund pay you enough money to quit your day job? Let’s do some math and find out what it takes for you to do TikTok pay per view full time.
Really good info, but keep in mind that when you get hundreds of thousands of followers you can also likely get money from sponsorships..
How many followers does TikTok pay me for?
It is estimated that it is possible to earn 2 to 3 cents per 1,000 views. Therefore, to earn 30 euros, we will need our video to have more than a million views. One way to reach that number of visits is to make your content go viral, you can achieve this through an original challenge hashtag.
In addition, in September the platform launched The Fund for TikTok Creators for which they have allocated a fund of 60 million euros for thousands of creators throughout Europe. The aim of this project is to reward tiktokers for their talent and creativity with money. The requirements to become part of this fund are the following: be over 18 years old, accumulate more than 10,000 followers, have more than 10,000 views in the last 30 days and publish original content in accordance with the TikTok community standards.
How Much Does TikTok Pay Per View
Influencers using the Creator’s Fund report a rate of 2-4 cents per 1,000 views, which means that a relatively successful video of 500,000 views would net you about twenty bucks.
Other ways to make money on TikTok
Once you have followed the previous steps and have a community created that trusts your content and interacts with you, you have several ways to earn money on TikTok.
Going live is another way to make videos on TikTok. The money you earn with this format will depend on the number of people who have seen it. During the broadcast, your fans can send you virtual gifts that are bought with “coins”. These gifts turn into diamonds once they are sent to the livestreamer, which in turn will be exchanged for real money that is deposited directly into your PayPal account. TikTok starts paying you at 1,500 followers, so as your subscribers increase, they will pay you more money. It is estimated that Tik Tok pays around US $ 100 for every 10,000 followers for live broadcasts.
But definitely one of the easiest and most effective ways to get money on TikTok is through sponsors. You can connect with them through an agency that connects influencers with advertisers. There are several ways to run these promotions and they can be direct or indirect. For example, you can collaborate with a brand by unboxing their products or become an ambassador by appearing in some of your videos with clothing or accessories from their brand.
As you can see, there is no fixed number of followers from which you can start making money with TikTok because there are several ways to make a living from your creativity and your talent creating videos on TikTok, do you dare?
How does TikTok make money?
One obvious way TikTok makes money is by running ads. In June of 2020, the popular video-sharing app launched TikTok for Business as a way for brands to run their own ads within the app. Now that TikTok has an established ad program, that’s one of the main ways it makes money (and a lot of it).