How Artist Rayah Naji Turns Stylish Manicures Into ‘70s-Kind Ads

William of England
By William of England 1 Min Read

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There are some decades that evoke nostalgia so potent that you can’t escape their influence. The ’70s is one of those time periods. The decade gave us voluminous, bouncy blowouts, the ultra-glamourous disco era, and bold, graphic liner trends that we are still salivating over today. This time around, we’re seeing its influence in artist Rayah Naji’s work, in which she combines her beautiful nail art and graphic design skills to create stunning “advertisements” that look like they came straight from a ’70s magazine. 

Naji’s “ads” got a significant amount of attention when her tweet showcasing her work went viral. The caption was succinct and effective — “my design skills 🤝 my nail art.” The designs typically feature a cute manicure (like the Louis Vuitton French tips below,) with slogans rendered in retro fonts.

hand model with louis vuitton french tips holding louis vuitton wallet…

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