Amazon has officially called off his plans to get a 2% commission from Prime sellers who don’t use its internal fulfillment. The company reportedly planned to start collecting the fee on October 1, as well as Commission from 8 to 15%. already collects from merchants. After Bloomberg broke the story today Based on information collected within Amazon, we contacted the company to verify the decision.
Amazon’s head of public relations, Jonathan Hillson, said this The limit one email said that “the 2% seller-met Prime commission was intended to cover our costs,” but added that the company had decided not to move forward because it feared that “seller sentiment regarding the commission “could influence participation in the program.
Hillson went on to say that Amazon is “committed to supporting sellers’ success, which includes listening to their feedback.” According to Bloomberg relationshipAmazon didn’t offer an explanation for the fee when it told merchants about it in August.
The charge would have only affected those who participate in the seller-fulfilled Prime program, which gives sellers the ability to continue shipping their products without giving up the coveted “Prime” label that comes with the promise of one- to two-day delivery. This could appeal to companies that want more control over the management of their products rather than handing them over to another company’s increasingly unhappy employees.
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The Federal Trade Commission is planning a lawsuit that claims Amazon is forcing its sellers into deals they’d rather not be a part of. The FTC is expected to file an antitrust lawsuit centered precisely on that idea. The regulator is already suing the company for allegedly tricking customers into signing up for its Prime service.
Update September 20, 2023, 7:40 pm ET: Updated with a link to Bloomberg’s reporting.